Brand + Identity Design
It’s a rare honour as a graphic designer to develop an ecommerce web design and brand collateral for such a passionate artist trailblazing their genre – the Australian composer of contemporary classical music, Alan Griffiths. I’ve continued to assist Alan with promotional marketing collateral for performances of his work and for sales of his wonderful recordings.
eCommerce Website Design
Alan approached me to put a website structure around a vast quantity of digital media he has output in just the last few years – including 2 studio albums, a concert album and a trove of video media, including concert footage and behind the scenes featurettes charting the journey of a modern composer’s process of recording and arranging concerts of his work.
I hooked Alan up with Woocommerce to manage both the digital and CD sales of his recordings. Since the website went live, Alan has seen a marked growth in sales and engagement with his audience. It’s a great pleasure to see the work we have done together come to fruition as a website. There’s a lot to explore here for classical music aficionados.