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One world migration responsive website mockup

PROJECT CASE STUDY

One World Migration

Brand + Identity Design | Copywriting | Website Design

One World Migration is an Australian migration and international recruitment consultancy. The minimalist brand and web design for One World simplifies the complex legislative services the business offers its customers.

Putting the friendly face of One World Migration front and centre of the business visual identity.

I developed a fresh visual identity to compliment the values of the “One World” brand and existing ‘globe’ logo, including the development of a series of visual compositions that show their typical customers against a background of Australian skylines. Complimenting the new backgrounds are photographs of the the ‘One World’ staff, reinforcing the personality of the business and its people.

One World Migration team photo composition
One World Migration - Graphic Design - Branding 2
One World Migration - Graphic Design - Branding 1
One World Migration Business Cards Brand Design
Melbourne Website Designer Case Study

Website Design

The business owners were looking to establish a website design to clearly show the visa types One World Migration assists their customers with. The brand of One World Migration is the knowledgable and friendly personalities of its migration agents. So the visual design of the website puts the focus on the staff that run the business.

One World Migration - Web Design - Responsive 2
One World Migration - Web Design - Responsive 3
One World Migration - Web Design - Responsive 4
One World Migration - Web Design - Responsive 2

Copywriting

One World Migration turned to me to assist them in drafting original content that would be easy to digest for their visitors – turning often complex service descriptions into a branded messaging strategy.

Following on from strengthening the visual identity of the business, I worked with One World to develop a suite of printed designs for information brochures, business cards and other marketing materials. These branded assets convey clear information with recognisable visual consistency across the branded customer touch-points.

One World Migration - Copywriting Service 1
One World Migration - Copywriting Service 2
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